Politicas públicas do turismo sustentável: o caso da praia do Cumbuco, Ceará

Abstract

To develop tourism in a sustainable way, the evaluation of the impacts in the environment where it is practiced is crucial in order to establish policies that make this activity a collaborator in the search of sustainability. In this scenario, the role of municipal government together with local people and businesses is essential in the pursuit of policies that minimize the negative impacts of tourism and maximize the positive ones. The Research aims to demonstrate which public policies can be applied to tourism as an instrument of sustainable development within a region with great touristic potential. Cumbuco beach, which is situated in the coast of Caucaia in Ceará, was chosen as the basis for analysis. This beach was the object of study due to major changes it has suffered with the advent of tourism in the locality and also for being one of the most visited touristic destinations in Ceará. With this study, it was concluded that the region of Cumbuco has undergone positive and negative changes with the advent of tourism, and that the adverse impacts still require government actions through public policies involving actions of both public service employees and with civil society as a way to achieve and maintain sustainable tourism development based on location.